<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=936186216481606&amp;ev=PageView&amp;noscript=1">

Strategic Social Profiles

Our Top 3 Things To Be Grateful For This Christmas

Posted by Annabel Sullivan on 19-Dec-2018 10:00:00

Since starting our own business Susan & I have introduced a few traditions.  Reflecting upon the year that's been and looking to the year ahead is one of them.  We take the time to review what's worked and what hasn't.  We know it's important to learn from both however we thought we'd share with you a few of the things we are truly grateful for in 2018.  

Read More

Topics: linkedin services, social media strategy for small business, 100 Faces Qld

How Strategic Is Your Social Profile?

Posted by Susan Davis on 21-Nov-2018 10:03:00

Sometimes I wonder how often professional people stop and reflect on the power of their LinkedIn page and how their image and commentary are perceived by their network.

Do you use LinkedIn often, occasionally or not at all?

LinkedIn isn't only a digital version of your resume anymore, in fact it's now more widely used for applying for jobs, recruiters finding you for roles, networking, doing business and becoming an authority in your profession.

Having a solid strategy for how you use LinkedIn can certainly ensure you set yourself apart from others.

Consider some of the times you may re-think having a look at your LinkedIn profile and ensuring it matches up with your professional image and goals.

  • Are you about to job hunt or reach out to a recruiter or to a Company you'd like to work for?
  • Are you considering a work promotion?
  • Does your Company have a link to your LinkedIn profile on their website?
  • Are you looking to create a business profile vs your personal one?
  • Are you considering joining a Board of Directors and want a profile that reflects this?
  • You want to dial up Brand YOU
  • You want to become known as an expert in your area of expertise
  • You want to actively grow your network (and business)
Read More

Topics: brand you, Professional branding, how to use linkedin effectively

What Does An Incomplete LinkedIn Profile Say About You?

Posted by Annabel Sullivan on 07-Nov-2018 11:07:13

Even before we started our business I was a fan of the professional networking site - LinkedIn.  In my sales & marketing focused roles I found it a great resource.  I could connect with new and existing contacts and research people, topics and organisations. 

Read More

Topics: how to use linkedin effectively, linkedin services, How to avoid LinkedIn Profile Mistakes, linkedin profile

How's Your Social Media Expertise?

Posted by Susan Davis on 24-Oct-2018 10:05:00

As a business owner, posting on your Facebook Business Page or Instagram page is enough, right?

Read More

Topics: Social It Yourself, Social Media Platforms

How To Avoid The Most Common Social Media Mistakes

Posted by Annabel Sullivan on 10-Oct-2018 10:16:00

Susan & I began our business over 3-years ago so we've been working in the social media space for quite a while now.  It's been a huge learning curve and still each and every day we uncover something new.  So it doesn't really surprise us when helping our clients with LinkedIn or their social media strategies that they're making simple mistakes. 

Read More

Topics: Social It Yourself, How to avoid LinkedIn Profile Mistakes, social media strategy for small business

Using Social Media To Own The Relationship With Your Target Audience

Posted by Susan Davis on 26-Sep-2018 10:09:00

There are many ways to promote your business and find your ideal target customer.  However, in small business we are generally challenged by a few pretty large barriers -

Read More

Topics: how to use content to grab your target audience, social media strategy for small business, Social It Yourself

The Importance Of Video In Your Social Media Strategy And How To Start

Posted by Annabel Sullivan on 12-Sep-2018 11:00:00

In 2016 we had a guest blogger write about the importance of video on social media.  Since then it's importance has continued to grow.  This is evidenced by the fact all platforms have added or improved their video capabilities.  In this blog I'm going to touch on the importance of video and provide some tips on how to start on LinkedIn, Facebook and Instagram.

Why is Video Important?

Read More

Topics: Social It Yourself, social media strategy for small business, content is king, importance of video

Using Social Media Platforms to Grow Your Business

Posted by Susan Davis on 29-Aug-2018 10:00:00

Many small businesses have a desire to use social media to grow their business. It makes sense. Other than word of mouth, how else can you have a one on one relationship with potential customers for FREE?

Read More

Topics: Social It Yourself, growing your business, social media strategy for small business

The Changing Face Of Networking-Yes It's Still Important

Posted by Annabel Sullivan on 16-Aug-2018 13:00:00

In our corporate jobs networking was important for Susan and I.  Now we have our own business it's still important.  We just find we're doing it differently.  Being just the two of us we don't have those day-to-day workplace networking opportunities.  We've had to replace them with a solid mix of proactive face-to-face and online networking.

Read More

Topics: small businss, building networks

6 Reasons Being Able to Social It Yourself vs Engaging a Digital Agency Makes Sense.

Posted by Susan Davis on 02-Aug-2018 13:00:00

I cannot tell you how many times Annabel and I have met with a client and they tell us some horror story about feeling ripped off by a digital agency they engaged to create and post on social media.

Understanding how to create social media strategy for your business

Read More

Topics: Social It Yourself, digital agency

Subscribe to our blog